"Assistant Head – Branding" required in Dubai for one of the leading Multinational FMCG Company. Resource should have done BBA / MBA along with 8 to 12 years of branding experience preferably in Food Industry.
Brand Management certification would be plus.
Responsibilities:

Shape and communicate our vision and mission
Translate brand elements into plans and go-to-market strategies
Manage a team of marketing people working on brand initiatives
Lead creative development to motivate the target audience to “take action”
Measure and report performance of all marketing campaigns, and assess ROI and KPIs
Monitor market trends, research consumer markets and competitors’ activities
Oversee new and ongoing marketing and advertising activities
Monitor product distribution and consumer reactions
Devise innovative growth strategies
Align the company around the brand’s direction, choices and tactics

Interested candidates kindly apply