Brand Manager with 5 - 8 years experience is required for a leading retail food chain in Karachi. An ideal resource for this position should possess the skills to work closely with the senior management & operations team, oversee multiple brands devising strategies and guiding executions for enhancement of top line and brand perception.

Responsibilities:

• Crystallize targeted consumer insights.
• Understand brand strategies to develop action plans.
• Develop strategies and tactics for effective brand positioning.
• Develop go-to market strategies.
• Monitor market and sales trends.
• Research consumer markets to identify opportunities.
• Analyze competitors to better understand the market and identify areas of improvement.
• Measure and report performance of all marketing campaigns to ensure KPI’s and ROI goals are met.
• Implementing marketing strategies and strategic tools for brand and business growth.
• Coordinating with the senior management and operations team for guiding smooth execution of action plans.

Apply with 'Brand Manager' in subject line.