Digital Marketing Manager (E Commerce)

at Inovi Technologies
Location Karachi, Pakistan
Date Posted May 24, 2017
Category Media, Advertising & Communication
Job Type Full-time
No. of Vacancies 01
Qualifications Bachelors/Masters
Career Level Manager
Experience 3-5
Gender Both
Base Salary 60,000-70,000


Job Description:

  • Devising strategies to drive online traffic to the company website.
  • Tracking conversion rates and making improvements to the website.
  • Developing and managing digital marketing campaigns
  • Utilizing a range of techniques including paid search, SEO and PPC.
  • Overseeing the social media strategy for the company.
  • Managing online brand and product campaigns to raise brand awareness.
  • Managing the redesign of the company website.
  • Improving the usability, design, content and conversion of the company website
  • Responsibility for planning and budgetary control of all digital marketing.
  • Evaluating customer research, market conditions and competitor data.
  • Review new technologies and keep the company at the forefront of developments in digital marketing.
  • Search Marketing
  • Email/retention marketing
  • Analytics/ Reporting.
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